The use of Twitter in the classroom for educational engagement is related to two major communication theories. One of those theories is the changing media landscape. As stated before, social media sites are becoming used for more than just casually socializing with friends. The uses of media are endless and because of this, social media is ever-evolving and adapts to societies current needs. Another theory that is relevant to this topic is the uses and gratification theory. This theory states that media not just used for a given need, but that it is used to enhance learning, social interaction, and diversion. For example, Twitter isn’t just used as a site to tell your friends what you are doing, but can be used in the classroom, to share opinions, or inform an audience of important bits of information.

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